Greetings, and welcome to the first entry of the GreenSmith blog. You have Chris Brogan and Max Gladwell to blame for this.
Well not entirely.
I've been wearing the green business blogger hat for the past few years as a weekly contributor to Triple Pundit and Ecopreneurist, in addition to being a green/sustainable business consultant here at GreenSmith. And having a grand time at it. So why start my own? Why now? Great question, and it's one I'm going to answer for myself as I write here.
I'd have to say it's because I see things. No not ghosts and goblins (though those were quite prevalent a few days ago, to be sure!) No, I have a set of eyes and brain that sees things out there in the world, perhaps with a slightly different lens than most. I consider this an asset, as I find possibility and promise in what others may miss, a benefit to both myself and my clients.
And I want you to see it too.
But before I dive into the innovation that comes across my radar, what GreenSmith Consulting is up to, promising future scenarios that I'd like to see realized, and interesting people, I want to stop and ask:
What do you want to see me write about? What's not being covered out there these days that you'd like to see more of? What gems are underneath the muck, waiting to be discovered? Many of you reading this are probably somehow connected to me via Twitter, and you've watched what I've shared on there. What do you imagine me writing about?
I have many ideas in the cooker ready to be written about, but I want to hear from you first. It's how I work as a consultant, listening carefully to my clients so I can best help them. Now I'm listening to you here. I can't promise I'll write about everything you suggest. But I do promise to listen to what you have to say, and to be grateful for all suggestions.
Some boundaries: I'm not interested in writing straight up environmental pieces. I'm interested in the intersection of commerce and consideration (of environment, resources, and people). Solutions being created for supposedly intractable problems. Exuberance over despair.
I'm not interested in polarizing people, or emphasizing what's wrong. I want to shine a light on what's being done to create a more positive, supportive, healthy, and yes profitable world for all. And I reserve the right to go completely off topic, should it have a useful insight or lesson for you and I.
So, what's it going to be? I look forward to your thoughts, below.
Paul Smith is a sustainable business innovator, the founder of GreenSmith Consulting, blogs weekly on green start ups of note at Triple Pundit and has an MBA in Sustainable Management from Presidio Graduate School in San Francisco. He creates interest in, conversations about, and business for green (and greening) companies, via social media marketing.
